Get ahead of the game and start planning your summer vacation now, as the warmer weather approaches. Take advantage of the upcoming trends in the 2024 summer eCommerce scene and stock up on summer products. Stay informed and stay ahead of the competition by planning ahead.
Discover an innovative solution to pesky tan lines with our tan-through bikini, designed by industry experts. This trendy product is perfect for anyone wanting to avoid tan lines and keep their swimsuits on. Say goodbye to awkward tan lines and hello to a flawless tan with our revolutionary bikini.
Designed for those wanting to avoid tan lines, the tan-through bikini is a highly effective swimwear option. The material enables sunlight to pass through, resulting in minimal to no tan lines.
This bikini aims to enhance tanning while preserving swimsuits, by allowing varying amounts of UV rays to reach the skin depending on the model. It is essential to apply sunscreen under the bikini to ensure maximum protection.
SIMILAR: Centella sunscreen
At this time, consider stocking the product and promoting it to your customers. While some may not shop for summer just yet, it is beneficial to inform them about the product and have it available. To assist with this, explore the top warehouse management systems and product-sourcing tools and services.
The product features a unique fabric designed with tiny pores and perforations to allow sunlight to pass through. The bikini is lightweight and thin, with pores that are small enough to provide coverage while still allowing sunlight to reach your skin.
When sunlight enters, UV rays come into contact with your skin, resulting in tanning and the reduction or removal of tan lines.
SIMILAR: Inflatable tanning pool
For those in the swimwear and beachwear industry, this trend will easily complement your portfolio. With a customer base that is already interested in similar products, your sales efforts will be positively impacted.
Position the product as a fashion statement and the top swimwear trend of 2024 within the fashion and clothing industry.
As a seasonal product, retailers specializing in summer items can greatly benefit from incorporating tan-through bikinis into their inventory.
In 2023, the United States sports and swimwear market generated $76.13 million in revenue, with projected growth to $85.18 million by 2026. Despite a slight decline in 2020 due to the pandemic, market statistics demonstrate a consistent upward trend since 2013.
It is worth mentioning that global sales volumes vary between countries, with Hong Kong having the highest average of 5.91 sports and swimwear pieces per person. If you offer worldwide shipping, it is recommended to consider Hong Kong, Croatia, the Netherlands, and Norway as potential markets.
